以空白搜尋找到 22 個結果
- Redtiger Concepts -hidden | Diaspora Network
Redtiger TVC Concepts For Amazon Ads by DN_G+ Target Market Region: North America Demographic: 20-55yo drivers, more males Period: Q2 & Q3 2025 Objectives Compelling narrative befits product and captures the audience. Engaging sound, visuals, and characters captivate the audience. Content highlights exceptional features of Redtiger cams. One-of-a-kind creativity with extensive PR & marketing potential. All concepts are effective with or without IP / celebrity licensing. Funny TVC Concepts Drive With Confidence With the camera panning across a multi-car accident scene, next to a group of angry drivers arguing who's at fault and who did what, our guy, appearing as a charming corporate executive in a fancy suit that is so out of place, elegantly sips coffee (white foam mustache) under the sunset while lounge sitting on a tire like a movie star in slow motion, making the approaching officers' heartbeat stop for a sec, and provides 4K wide angled footage of the accident with sound from Redtiger dashcam app. Next, he turns to the camera and confidently narrates Redtiger's outstanding features. -Drive with confidence, Redtiger. ___________ 在一个多车连撞现场,一群人为谁犯了错而吵成一团,可帅哥高管主角却在一旁 夕阳下闲坐于一个轮胎上悠闲地 啜饮着咖啡,把前来问询的官员都迷到心跳漏一拍,原来他这么翩翩风度又自信是因为他的Redtiger用4K又有声地记录下事故的所有前后细节并在app上详细回放。 亮点:小品化加美男计、反差对比、风格突出、记忆深刻。 Story Board Show In The Rear Driver comes into a parking lot to have food, and gets intrigued by a seemingly sexy woman fixing her stuff behind the rear of his car. He monitors on the Redtiger cam feed what she is doing, and gets flabbergasted as she turns out to be a man in a wig with mustache. He deletes the footage on the Redtiger app in awkwardness. ___________ 主角泊车于停车场来吃午饭,被在他车后的“性感背影”之女性而吸引,并通过Redtiger后视feed观看对方的行动 。结果冲击性地,性感女郎转身露出真面目,让他震惊地发现原来对方是位假发男。他面无表情地把Redtiger app上录下的视频删去。 亮点:小品化、内容吸引人、反差对比、记忆深刻。 Story Board Emotional / Family TVC Concepts Thanks Dad, Thanks Redtiger Woman poignantly narrates how her dad is always there for her -- when driving her as a kid to ballet and talking about checking surroundings on Redtiger feed, saving her after seeing on the rear dashcam feed of her being surrounded by guys as she wanted to get off far from school as a rebellious teenager, and reminding her to check the cam feed despite her getting impatient of him repeating the same thing. But now being an adult driving on her own at night, she feels safe with Redtiger monitoring the surroundings as she checks the feed, "just like if dad were here." Then her dad suddenly jumps into the car and says "the cam is set? Good girl!" and she says "thanks dad, thanks redtiger." ___________ 女主角深情地讲述父亲与Redtiger守护在她身边的故事 -- 小时候父亲架配有Redtiger的车载她去芭蕾课、从Redtiger车后视看到她被他人欺负时救她于水火之中、在她学车时虽然她不耐烦但还是强调要好好使用Redtiger功能。现在,她作为独立女性在晚上驾车,因为有Redtiger感到安心,就好像父亲仍与她同在。突然父亲进入车内说 "the cam is set? Good girl!" 她回 "thanks dad, thanks redtiger." 亮点:感人故事又有小笑点,父女档最大化受众,经情感将品牌植入人心。 Story Board The Best Dashcam When our guy is resting in his car parked by the street, a car speeds past leaving security chasing far behind, who couldn't catch the speeader's plate number and car features, so has to reverse back to ask for help from our guy, whose Redtiger dashcam footage shows the speeder's plate number, dent on its trunk, and a doge looking out from its rear window in sharp detail. Security asks his name to thank him for helping out using the best dashcam, and our guy replies: "my name, is Redtiger." ___________ 主角在路旁休息,一车飞速路过,跟随但大大落后的安保倒退回来向主角寻求帮助,主角便秀出Redtiger app上清楚记录下来的逃逸车之车牌、车身凹洞、后窗露脸的狗狗。安保感谢主角用最棒的dashcam提供帮助并询问他的名字,主角回答他的名字是Redtiger。 亮点:小品化,展示实用场景、品牌名印象深刻。 Story Board Other TVC Concepts What's Their Hobby? Unbeknown to the young couple who thought that their parents like taking afternoon walks in the neighborhood, their parents instead love driving around the beach casually to observe in 4K of young hot bodies via Redtiger cams and zooming in on the recorded footage in Redtiger app, with the footage later found by the young couple in surprise "shall we... hit the beach?" ___________ 年轻夫妻以为他们的父母喜欢下午散步,可他们父母实际热爱开车逛于海滩区域,通过高清的Redtiger cam欣赏养眼的帅哥美女,即使视力不好也能在app里放大画面。年轻夫妻惊讶地发现了海滩视频也激起了他们去海滩的兴趣。 亮点:小品化,帅哥美女养眼、多年龄受众。 Story Board Safe Journeys, Fond Memories Despite concerns from their daughter and her husband, older middle-aged couple goes on a marvelous road trip in a van equipped with Redtiger cams to drive safe and also to record, edit, and livestream the magnificently exciting moments on the trip. (protagonists could be changed to other demographics, e.g. bachelorette group) ___________ 尽管他们的女儿和其丈夫许有担心,中年夫妻架着装配有Redtiger cams的van开启了一趟绝妙的行路之旅,并用Redtiger记录、剪辑、直播他们旅途中美丽和激动的瞬间。(可改为其他背景的主角如单身女团婚前之旅) 亮点:目标人群熟悉的内容主题,景色美丽养眼、灵活贴近多类受众,全功能宣传。 Story Board Redtiger Social Campaign >>>
- 关于 | Diaspora Network
ABOUT US Diaspora Network is an information platform, service network, and accelerator that fosters collaborative projects through incisive localized approaches. We strive for cross-nation, cross-community, and cross-culture understanding, deference, and flourishment, forming an international interdisciplinary alliance of the culture, arts, creative, education, entertainment, technology, and tourism sectors. Diaspora Network was established in Asia upon the vision that, in a world where globalization has rooted its grand impact and technology advancements seemingly shorten all distances yet also create schisms, it is imperative to recognize the connectedness of everyone, everything, and every industry, in which the diaspora of people and of culture-forging products sits at the front and center. We partner with companies, institutions, communities, and local governments to connect international talent, funds, and resources to cultivate content and tech projects that generate social, cultural, and economic values while benefiting local communities, through the following programs: G+ Accelerator Provides information, services, and consultancy regarding content development, financing, legal, production, co-production, sales, promotion, revenue management, IP expansion, and talent training. Hosts genre content boot camps, markets, and awards in select cities every year. Manages own slate of original titles. DEIFSESG Initiative Conducts research and provides consultancy regarding the application of “Diversity, Equity, Inclusion” and “Environment, Social Responsibility, Governance”, with the help of the addition of “Fun, Share”. Develops tech solutions for the same. Innovance Initiative Assists local governments to provide benefits including administrative, funding, tax, location, and operational support to innovation projects. Drives digital solutions tackling defined issues. OUR PARTNERS Leave A Message Name Email Message Submit Thanks for the message! For General Information: info@diasporanetwork.org For G+ Incubator: gplus@diasporanetwork.org For Other Programs: info@diasporanetwork.org Our teams are based in: Hong Kong Shanghai Los Angeles * To schedule a call or in-person meeting, please send us an email specifying the matter. CONTACT Leave A Message Name Email Message Submit Thanks for the message!
- DEIFSESG | Diaspora Network
DEIFSESG Initiative Foundation of the Future Governance Inclusion Social Responsibility Education Environment Diversity Fun Share With the growing challenges of inter-community conflicts, income disparity, population imbalance, and natural disasters, the notions of DEI (Diversity, Education, Inclusion) and ESG (Environment, Social Responsibility, Governance) have evolved from buzz words into discourses deemed by officials, academics, and business leaders worldwide as fundamental to the future of humanity. However, aside from industry conventions, government policies, and PR talking points, the on-the-ground and day-to-day presence of DEI and ESG is severely lacking. At Diaspora Network, we realize that the problem is trifold – what the notions systematically mean and entail is obscure; guidance for the notions’ localized adoption is missing; and the notions don’t sound “sexy” or “wealthy”. Therefore, we added “Fun” and “Share” into the mix to establish the DEIFSESG Initiative, as we believe that making and sharing quality tools, content, and activities with educational, commercial, and sharable values regarding the notions is essential to tackling the problem . Tech & Services Tech solutions and advisory of DEIFSESG. Hyper! Actitivies, apps, and content as city oriented services. Insights Coming soon. DEIFSESG Programs Achieving DEI and ESG is unrealistic without making localized adjustments. A cookie-cutter instruction manual based purely on Americentric or Eurocentric viewpoints may cause more harm than good when the majority of the world’s population must prioritize surviving by any means necessary. Liaising with governments, organizations, academies, and funds dedicated to the same cause internationally, DEIFSESG Initiative strives to provide insights and curate solutions to spread awareness, promote cultures, enhance urban living, support corporate efforts, and contribute to practical sustainable development.
- TCL Concepts | Diaspora Network
TCL TVC Concepts For Amazon Ads by DN_G+ 007 Themed Concepts 007 Iconic Collage Create strong association between the 007 IP and TCL TV with a collage sequence of high artistic sense that resembles classic 007 cinematic openings. __________ 延续007系列经典的开片序列之风格创作的,由2D动画、剪影、虚实转换等表达形式呈现007和品牌元素并结合007风格之音乐的,将TCL品牌、产品和007之IP感性而有机地结合的艺术短片。 亮点:IP强结合、艺术化、风格突出、记忆深刻。 Story Board Best In The Show 007 and Bond Girl fight 2 bad guys in a choreographic manner after their romance is interrupted, in front of the TCL TV, which is the center piece in the room and playing a sequence of EU countries. __________ TCL电视固定居中,围绕着电视,舞蹈般又带点滑稽的 精彩打斗发生于坏蛋和浪漫感十足的007+邦女郎之间,辅以慢拉进镜等表现技巧和007风格之音乐,营造出“美妙的疯感”。 亮点:品牌/产品烙印、风格突出、IP强人物、内容讨喜。 Story Board Fallout Themed Concepts Escape To Another World A family in post-apocalypse Europe finds TCL's large screen TV as immersive gateway to their new reality of the Fallout world, with explosions, vertibirds, and voice controls to show off TCL TV's superior audio, visual, and functional features. “Upgrade Your Reality” “TCL: Window To Another World” __________ 一个末世后的欧洲家庭用TCL大屏电视作为沉浸式通道进入爆炸场面、机械轰鸣、声控操作都无比真实的Fallout新现实。 亮点:沉浸式IP结合,IP元素展示产品性能,IP粉丝喜爱。 Story Board Inspire Greatness Two groups are ready to fight each other in the desolate Fallout world, only to be mesmorized, moved to tears and called to peace by showings on an ancient tech "TCL TV" after accidentlly stepping on the remote. __________ 在Fallout的地上世界两个敌对团体冲向对方就要开打时,一人不小心踩到TCL电视的遥控器,站立于古物堆边的TCL电视随即呈现出核战前欧洲的美好景象和音乐,使两队摈弃前嫌、握手言和(表演风格略带滑稽夸张)。 亮点:小品化,贴合IP背景和欧洲社会现状,主旨升华贴合品牌branding,IP粉丝喜爱。 Story Board Captivated The dad of "Lucy" prevents the youths from going out of their Vault saying that it is too dangerous outside, but suprisingly finds Lucy captivated by the showings on an ancient tech "TCL TV". __________ Fallout世界中Vault 33的区长以外面太危险为理由阻止一群年轻人离开Vault玩乐,却发现他的女儿Lucy不在群体中,而是在被她从古物堆中翻出修好的TCL电视展现的核战前世界之美好深深打动,并被之启发而决定离开Vault去将美好的世界重建。 亮点:故事化,贴合IP背景和欧洲社会现状,主旨升华贴合品牌branding,IP粉丝喜爱。 Story Board Objectives Compelling narrative befits product and captures the audience. Engaging sound, visuals, and characters captivate the audience. Content highlights exceptional features of TCL TV. One-of-a-kind creativity with extensive PR & marketing potential. All concepts are effective with or without IP licensing. Target Market Region: UK, FR, DE, ES, PL, IT Demographic: 20-40yo pursuing quality of life Period: April~July 2025 Fallout Themed Social Campaign >>> Cheering Sports Themed TVC Concepts Let's Go!!! Switch into different sports scoring with booming"let's go!!!" when the ball changes from soccer, to bassball, to volleyball, to basketball as it gets passed in the air across different fields between players, ending with scoring of whichever sport the target market loves, meanwhile after each sport's scoring shows someone using TCL TV shouting "Let's Go!!!" in their language as they celebrate the scoring. __________ 通过飞跃空中和场地的球的得分和传接在不同类运动间转换,并剪接使用TCL TV的画面,伴有对应语言的"Let's Go!!!"的叫喊,由充满动感力的视觉和听觉使观众多巴胺激升,从而在各自喜爱的运动得分和有良效的TCL TV间形成正面联结的心理效果,并经多样运动的出现使广告适应全球市场。 亮点:感染力强、目标人群广、正面心理效果。 Story Board Empower Life A soccer loving kid grows up on a street by watching soccer on TCL TV of the local restaurant => practice soccer => watching soccer on TCL TV when getting ice cream at the local shop => practice soccer => watching soccer on TCL TV when having food at the school canteen => practice soccer => dozing off when watching soccer on TCL TV at home => ending with whole street watching him score in a soccer match on TCL TV. The kid grows up bigger in each scene. __________ 热爱足球的男孩在街坊的关爱中长大:看餐厅TCL TV上的球赛 => 练习足球 => 在小卖铺吃冰淇淋也看TCL TV上球赛 => 练习足球 => 在学校食堂里吃饭也看TCL TV上球赛 => 练习足球 => 在家边看 TCL TV上球赛边睡着 => 全街坊聚集一堂并为TCL TV上在球赛得分的他欢呼。 亮点:强激励感、贴近观众、正面心理效果 。 Story Board Family Sports Themed TVC Concepts There With You Bigger brother says to his sad little brother "I'm always there with you, just like TCL" and leaves home to play in soccer tournament. Little brother watches bigger brother's matches on TCL TV to practice after him, and gets motivated by his bigger brother doing a signature move after scoring in a match. Ends with bigger brother coming home to watch his little brother winning a soccer match on TCL TV with parents. __________ 哥哥离家去参加足球联赛时告诉小弟“就像TCL,我一直与你同在”。小弟在TCL TV观看哥哥的比赛并学习技巧,并在懈怠时看到哥哥进球并对着电视前的他做兄弟间熟悉的鼓励动作,让他受到激励而努力练习。最后哥哥休假回家与父母看TCL TV上小弟赢得足球比赛。 亮点:引人入胜故事化、强激励感、贴近观众。 Story Board There With Us Brother and sister fight over watching soccer match or pop dance group on TCL TV, but always end up watching both programs together and help each other practice dance moves and soccer skills, as their parents are away busy doing work and their family has to move around the world. Each time they move and the season changes, they occur to have grown bigger, as if TCL accompanies their growth. Ends with both of them scoring at soccer matches and do the same dance move to celebrate, as their family also celebrate with that dance move at home watching them on TCL TV. __________ 因父母在外工作繁忙且需要到处搬家,双胞兄妹在家争吵用TCL TV看韩团舞还是足球赛,但总是一起又看团舞又看球赛并互相帮助练习舞蹈和足球技术 。每次搬家、季节变换兄妹都长大一分,好像TCL TV伴随他们长大。最后兄妹各自在球赛进球并用同样的舞蹈庆祝,而在TCL TV看到他们进球的家人也用同样舞蹈庆祝。 亮点:引人入胜故事化、剧情感人、贴近观众。 Story Board Sports Themed Social Campaign >>>
- KITU | Diaspora Network
Print, Digital & Web Services Kitu Cosmetics Client Year 2023 I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Kitu Cosmetics Kitu. Cosmetics I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you. This is a great space to write a long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are. I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you. This is a great space to write a long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are. Web & Mobile I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you. This is a great space to write a long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are. Black Edition All Projects
- Commercials | Diaspora Network
Services including Branded Content and Commercials provided by G+ of Diaspora Network Commercials Branded Content Commercials
- Hyper Shanghai backup1 | Diaspora Network
Shanghai is a prime market to sell your brands and products. 30m direct consumers 210m proximate population top-tier global influence Capture the market now Hyper Van Our vans nimbly delivering products and services to every street and neighborhood. Beauty Van Fashion Van Healthy Van Party Van Convention Showcasing urban economic vibrancy to consumers at TechG. FMCG Brand Entertainment IP ESG Development Lifestyle Tech Festival Celebrating art, food, music, martial style, and everything fun. International Culture Festival Arts & Music Festival Street Fair Urban Fight Club Group Groove Group workouts offered by fitness partners at our venues. Group HIIT Group Zumba Group Yoga Group Strength [ Programs ] Managed Open Spaces Neighbor -hoods Conventions [ Venues Throughout Shanghai ] Events x Social MO is an events platform with a social twist, amassing nearly all events and activities happening in the city. Science x Ecommerce TCC is a content and ecommerce platform providing scientifically proven reliable products from sources backed by authorities. Online Learning [ Apps ] Hyper Shanghai Shanghai's world, the world in Shanghai. Shanghai has fun, Shanghai has food, Shanghai has business, Shanghai is international, and Shanghai is HYPER!!! Allied to government, corporate, and voluntary partners, we offer a variety of city-wide online and offline programs to provide communities of all backgrounds with friendly, helpful, and fun experiences in Shanghai. Programs Apps Venues
- Hisense Concepts | Diaspora Network
Hisense TVC Concepts For Amazon Ads by DN_G+ Target Market Region: North America + UK + Europe Demographic: 20-55yo pursuing quality of life Period: Q2 & Q3 2025 Objectives Compelling narrative befits product and captures the audience. Engaging sound, visuals, and characters captivate the audience. Content highlights exceptional features of Hisense products. One-of-a-kind creativity with extensive PR & marketing potential. All concepts are effective with or without IP / celebrity licensing. 007 Themed Concepts 007 Iconic Collage Create strong association between the 007 IP and Hisense TV with a collage sequence of high artistic sense that resembles classic 007 cinematic openings. __________ 延续007系列经典的开片序列之风格创作的,由2D动画、剪影、虚实转换等表达形式呈现007和品牌元素并结合007风格之音乐的,将Hisense品牌、产品和007之IP感性而有机地结合的艺术短片。 亮点:IP强结合、艺术化、风格突出、记忆深刻。 Story Board Best In The Show 007 and Bond Girl fight 2 bad guys in a choreographic manner after their romance is interrupted, in front of the Hisense TV, which is the center piece in the room and playing a sequence of EU countries. __________ Hisense电视固定居中,围绕着电视,舞蹈般又带点滑稽的 精彩打斗发生于坏蛋和浪漫感十足的007+邦女郎之间,辅以慢拉进镜等表现技巧和007风格之音乐,营造出“美妙的疯感”。 亮点:品牌/产品烙印、风格突出、IP强人物、内容讨喜。 Story Board Fallout Themed Concepts Captivated The dad of "Lucy" prevents the youths from going out of their Vault saying that it is too dangerous outside, but suprisingly finds Lucy captivated by the showings on an ancient tech "Hisense TV". __________ Fallout世界中Vault 33的区长以外面太危险为理由阻止一群年轻人离开Vault玩乐,却发现他的女儿Lucy不在群体中,而是在被她从古物堆中翻出修好的Hisense电视展现的核战前世界之美好深深打动,并被之启发而决定离开Vault去将美好的世界重建。 亮点:故事化,贴合IP背景和欧洲社会现状,主旨升华贴合品牌branding,IP粉丝喜爱。 Story Board Soul Touching Two groups are ready to fight each other in the desolate Fallout world, only to be mesmorized, moved to tears and called to peace by showings on an ancient tech "Hisense TV" after accidentlly stepping on the remote. __________ 在Fallout的地上世界两个敌对团体冲向对方就要开打时,一人不小心踩到Hisense电视的遥控器,站立于古物堆边的Hisense电视随即呈现出核战前欧洲的美好景象和音乐,使两队摈弃前嫌、握手言和(表演风格略带滑稽夸张)。 亮点:小品化,贴合IP背景和欧洲社会现状,主旨升华贴合品牌branding,IP粉丝喜爱。 Story Board Fallout Themed Social Campaign >>> Cheering Sports Themed TVC Concepts Let's Go!!! Switch into different sports scoring with booming"let's go!!!" when the ball changes from soccer, to bassball, to volleyball, to basketball as it gets passed in the air across different fields between players, ending with scoring of whichever sport the target market loves, meanwhile after each sport's scoring shows someone using Hisense product shouting "Let's Go!!!" as they celebrate the scoring. __________ 通过飞跃空中和场地的球的得分和传接在不同类运动间转换,并剪接使用海信产品的画面,伴有得分的"Let's Go!!!"的叫喊,由充满动感力的视觉和听觉使观众多巴胺激升,从而在各自喜爱的运动得分和有良效的海信产品间形成正面联结的心理效果,并经多样运动的出现使广告适应全球市场。 亮点:感染力强、目标人群广、正面心理效果、全品宣传。 Story Board Empower Life A soccer loving kid grows up on a street by watching soccer on Hisense tv of the local restaurant => practice soccer => getting ice cream from Hisense freezer at the local shop => practice soccer => having food cooked with Hisense microwave at the school canteen => practice soccer => sleeping while dreaming about soccer and mom turns on Hisense aircon => ending with whole street watching him score in a soccer match on Hisense TV. The kid grows up bigger in each scene. __________ 热爱足球的男孩在街坊的关爱中长大:看餐厅海信电视上的球赛 => 练习足球 => 从小卖铺的海信冰柜中拿冰淇淋 => 练习足球 => 在学校食堂里吃海信微波炉热好的食物 => 练习足球 => 妈妈为睡觉时梦到足球的他打开海信空调 => 全街坊聚集一堂并为海信电视上在球赛得分的他欢呼 。 亮点:强激励感、贴近观众、正面心理效果、全品宣传 。 Story Board Family Sports Themed TVC Concepts There With You Bigger brother says to his sad little brother "I'm always there with you, just like hisense" and leaves home to play in soccer tournament. Little brother watches bigger brother's matches on Hisense TV to practice after him, and gets motivated when using Hisense fridge, aircon, and microwave feeling that his bigger brother is there with him. Ends with bigger brother coming home to watch his little brother winning a soccer match on Hisense TV with parents. __________ 哥哥离家去参加足球联赛时告诉小弟“就像海信,我一直与你同在”。小弟在海信电视观看哥哥的比赛并学习技巧,又在使用冰箱、冷气、微波炉等海信产品时感觉受到哥哥的鼓励而努力练习。最后哥哥休假回家与父母看海信电视上小弟赢得足球比赛。 亮点:引人入胜故事化、强激励感、贴近观众、全品宣传。 Story Board There With Us Brother and sister fight over watching soccer match or pop dance group on Hisense TV, but always end up watching both programs together and help each other practice dance moves and soccer skills, as their parents are away busy doing work and their family has to move around the world. Each time they move and the season changes, they occur to have grown bigger and they also use Hisense fridge, aircon, microwave etc., as if Hisense takes care of them instead of their parents. Ends with both of them scoring at soccer matches and do the same dance move to celebrate, as their family also celebrate with that dance move at home watching them. __________ 因父母在外工作繁忙且需要到处搬家,双胞兄妹在家争吵用海信电视看韩团舞还是足球赛,但总是一起又看团舞又看球赛并互相帮助练习舞蹈和足球技术 。每次搬家、季节变换兄妹都长大一分,并也使用冰箱、冷气、微波炉等海信产品。最后兄妹各自在球赛进球并用同样的舞蹈庆祝,而在海信电视看到他们进球的家人也用同样舞蹈庆祝。 亮点:引人入胜故事化、剧情感人、贴近观众、全品宣传。 Story Board Funny Sports Themed TVC Concepts Focus On The ball #1 "Modern Family" style comedic story episode 1: Mom: "Tyler, show your dad the soccer camp vid. Let him help" Dad: "Soccer? I got the Hisense 98 inch TV to watch football!" Mom leaves home saying: "Soccer is the hotter kind of football honey, love you guys!" Dad "What? I can't…"…"ohhh" Tyler starts playing soccer camp vid, where a group of hot soccer moms are cheering, jumping, and saying hi to the kid. Tyler"Dad, we watching?" Dad "Yeah we watching. Give me the remote" Dad grabs a beer and rewinds to the scene of soccer moms jumping. Tyler "Dad why rewind?" Dad "gotta focus on the ball" TV shows a hot mom excitedly kicks the soccer ball back at a hot muscular male soccer trainer. Tyler has a "this is unbelievable" look on his face. __________ 摩登家庭风格的小喜剧第一集:泰勒妈让泰勒爸看足球视频帮泰勒练球,泰勒爸回呛他买海信98寸电视是为了看橄榄球,可在泰勒妈离家而泰勒播放足球营视频后立马被画面上性感的足球妈妈团吸引住,并控制遥控器。 亮点:小品化、风格讨喜、目标人群广、品牌与运动与受众产生独特联结、记忆深刻。 Story Board Focus On The ball #2 "Modern Family" style comedic story episode 2: Mom comes home and sees Dad watching soccer by himself, and Tyler is absent. Mom "Guys how is…Where is Tyler?" Dad "…Ugh…" The hot soccer moms pop up on screen again. But then half naked hot male soccer instructors appear. Mom "huhhughhaahhh hold my soccerolli, everything IS bigger on the Hisense 98 inch TV" while throwing bag onto Dad. Dad "heyyy!" Tyler comes out saying "Let's go see the FIFA Club World Cup, the whole camp is going!" Mom and Dad trade a "sure why not" kind of look at each other. Next it's in the stadium and the hot soccer moms appear again. "Hi Tyler's dad" "Hi" "Hiiii Tyler" Mom "OK enough give me the camera" Mom grabs the camera from Dad and zooms in on soccer players running but quickly switches to players changing clothes and massaging on the bench. Dad "that's what you got?" (as the image pulls out from the TV screen showing the recording that the family is watching at home) Mom smirks "gotta focus on the ball" Tyler has a "this is unbelievable" look on his face. __________ 摩登家庭风格的小喜剧第二集:泰勒妈回家发现泰勒爸独自在看足球营视频而泰勒不知所踪,在性感足球妈妈团出现于画面上时本想数落泰勒爸,却被之后出现的性感足球男教练卷走了心,惊呼海信大电视真的让所有东西都变大。爸妈同意了突现的Tyler要去世俱杯的请求。画面转到球场,性感足球妈妈团又出现打招呼,泰勒妈一把抢过泰勒爸手中的摄像机去拍场上的性感球星们。 亮点:小品化、风格讨喜、目标人群广、品牌与运动与受众产生独特联结、记忆深刻。 Story Board Sports Themed Social Campaign >>>
- G+ | Diaspora Network
G+ Accelerator Content, from "Novelty Entertainment" to "Intangible Fast Moving Consumer Goods" Straightforward Enjoyment Iconic Moments Low Price Easy Access Social Marketing Genre Matching The surge of online streaming and UGC apps like TikTok heavily shifted viewers' interests and habits, causing a turbulent adaptation period for independent producers and big studios alike. Such new market environment spurs changes but also business opportunities, for example, production centers and sound stages being hot in demand as much more genre content is needed to continuously feed viewers. G+ inspects the promising space where content intersects with culture and community representation, strives for the optimization of resource allocation within the industry, and promotes local visibility via an international scope. We believe that "content" has transcended being just a commodity of entertainment and now exerts powerful influence globally and economically, yet also locally and culturally. G+ Programs Dedicated to supporting local cultures and economies, G+ partners with government offices, industry organizations, production hubs, services, academics, and investors internationally to organize a new kind of content accelerator that is genre-oriented, culture-savvy, and packs more fun. The accelerator includes a series of boot camps held each year in various cities across the world to help realize genre projects, and in tandem with the boot camps, genre expos containing trade markets, festivals, and awards to facilitate the full cycle of creative assets while benefiting local tourism. Genre Boot Camps Upcoming boot camps. Genre Expos Upcoming expos (markets, festivals, and awards). G+ Services Professional services offered by G+ and partners. Insights The "how and why" kind of industry and market insights.
